trivago Business Studio is the marketing platform for hoteliers worldwide to promote their properties to millions of potential guests on trivago. But who are the people behind this platform to make it all possible? We give you an inside look at what it takes to create and run trivago Business Studio, from data to design to the coding that keeps it working like clockwork. Would you like to have insights delivered to your inbox? Sign up to receive our newsletter now! The shaping of trivago Business Studio With over five million hotels and other types of accommodations advertised on trivago,…

The travel industry is on the road to recovery and while many aspects may look different than before, the need for accommodation will always remain the same. Those who have been itching to travel are already looking for places to stay for their next adventure, even if it’s only a weekend trip to a nearby city. As they search and prepare to book, it’s important for your hotel to maintain its visibility to give travelers the chance to book directly with you. But how do you determine which markets are recovering faster and have the most interested travelers? In the…

The COVID-19 pandemic has thrust the hotel industry into an unprecedented situation, leaving many hoteliers to wonder about how to accurately adjust their marketing strategies and put themselves in the best position as they prepare for the return of travel. We don’t want you to feel like you are in this alone when it comes to navigating your Rate Connect campaign during the crisis. That’s why we’ve put together our top FAQs on how to maintain and optimize your campaign through these uncertain times. Should I lower my budget? Since you only pay for clicks with Rate Connect, you don’t…

All of us on the trivago Business Studio team know that these are challenging times. Therefore, we’re working hard (within the safe, social distance of our own homes) to build and improve hotel marketing and analytical tools within Studio. We hope our consistent efforts help you enjoy more online visibility and stay a step ahead of your competition once the hotel industry returns to normal. In this quarterly update for trivago Business Studio, we share with you our most recent rollouts and updates: Automated market selection in Rate Connect We’ve launched a new feature in Rate Connect called automated market…

trivago Business Studio brings marketing and promotional tools for hoteliers in one place so you can enjoy more visibility and bookings and stay a step ahead of your competition in the hospitality industry. In this quarterly update for trivago Business Studio, we share with you our most recent rollouts and updates: A new marketing platform 2019 was a game-changing year, in terms of digital analytics and promotional tools that we offer to independent hoteliers who want to improve their online marketing performance. We officially launched a new marketing platform, trivago Business Studio and bid adieu to our old platform, trivago…