6 Questions Hoteliers Ask about trivago

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We won’t feel offended if you aren’t sure what trivago is or how it works. In fact, we’re more than happy to tell you all about it—and then some.

So, let’s jump right in and answer the top six questions hoteliers ask about trivago!

#1. Is trivago a booking site?

Let’s answer this one right off the bat. trivago isn’t a booking site. In fact, it’s a leading global hotel metasearch that provides millions of travelers worldwide with a smart and efficient way to search and compare hundreds of hotel deals with just a few clicks of a mouse.

trivago not only helps travelers save time and money, but we also want them to feel great about the deals they’ve booked.

Here’s how trivago works:

When travelers start their search on trivago, they indicate their preferences that can include the price range, location, desired amenities and services, and other important criteria. Our metasearch engine then scans all the accommodations in the chosen destination to present the ones that could tick all the right boxes for their next trip.

When travelers find the deal they like, we’ll redirect them to the booking site that’s advertising it. That’s where they make their reservation—not on trivago.

For the hoteliers who promote their website rates on trivago with Rate Connect, they ensure that travelers’ clicks on these particular rates lead straight to their own website for direct bookings.

#2. Why does my hotel appear on trivago? 

Your property’s on trivago because the booking sites you collaborate with are advertising your rates and availability on our site. As a result, that automatically triggers a profile with some content about your property, such as photos and basic information. But are the basics of a trivago profile enough to influence a traveler’s booking decision? Not really.

The way to make an impression on your potential guests is by creating a profile that’s full and attractive.

You can fill up your image gallery with high-quality photos that show the best of your property, indicate all your services and amenities, and add a description in multiple languages for a global reach.

#3. Is trivago free?

Yes, trivago is free for hoteliers. It’s the booking sites that pay to advertise your property’s rates and availability on our site. So, there’s no extra cost to you or your future guests.

Register your property on trivago Business Studio–it’s free!

Learn more

#4. Why can’t I find my property when I search on trivago? 

There are a few reasons why this could happen. First and foremost, if you aren’t working with at least one booking site that’s advertising your property on trivago, then you won’t show up in travelers’ search results.

Another reason is that booking sites continuously optimize their hotel inventory strategies, and so they’ll advertise deals for each market separately. That’s why your property may appear available with rates and availability on some localized trivago platforms (e.g., trivago.com, trivago.de, trivago.it) but not on others.

To increase the chances of your property being discovered by travelers on trivago, consider increasing the number of online booking sites you could partner with, especially those in your local market.

You can read more about this topic in this article.

#5. How can I take advantage of being on trivago?

trivago offers you an ideal platform to increase your visibility and reach more potential guests around the world.

Along with creating and maintaining an eye-catching profile, you can promote your website rates on trivago with Rate Connect. When a traveler clicks on those rates, we’ll send them nowhere else but to your booking page.

Daily analytics on clicks and impressions for your property will keep you up to date on your performance, too. That way, you can see how well you’re doing and even spot areas that may need improvement.

#6. How can I register my property for free on trivago? 

You can register on trivago Business Studio—the marketing platform for independent hoteliers. It’s quick, easy, and you can also register multiple properties at the same time if you manage more than one.

All you have to do is follow these steps:

  • Click on Register for free on the trivago Business Studio homepage
  • Enter your property’s email address (e.g., info@hotel.com)
  • Create your password to log in to trivago Business Studio
  • Enter the name of your property when prompted
  • Assign it to your new trivago Business Studio account

And that’s it!

After you’ve registered, we’ll provide you with supportive material to help you get familiar with your new Business Studio. We also have a full set of FAQs available to you on the trivago Support Center.

If you have questions while registering your property, trivago’s Hotelier Support team will be happy to give you a hand.

Have a question about trivago’s products? Check out the FAQs on our Support Center.

Go to Support Center