facade of a French hotel

Why a Main Image Matters to Your Hotel Profile

It’s no secret that photographs play an important role in the guest’s booking decision. Customers want to rest assured that they’ve found the ideal hotel for the best price. To feel secure with a purchase as intangible as a future overnight stay, they need concrete evidence that they’re making the right choice. Accurate descriptions, online reviews, […]

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a European hotel with multiple flags out front its windows

4 Easy Tips for Pitching Your Hotel Story

Every traveller has a set of predefined criteria of what they’re looking for in a hotel and a limited amount of time to review hotel profiles online. They want to find out quickly if a hotel meets their needs. So, if yours does, you probably need to spell it out for them. When writing your […]

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a hotel with an infinity pool

5 Easy Tips for Perfect Hotel Photos

Think back to the last major purchase you made. Perhaps it was a camera or new mobile. Maybe even a new car. Whatever it was, you probably didn’t buy it without seeing what it looks like first, from every angle. Chances are also pretty good that the product promoted with the best images held your […]

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hotel industry word graph

Top 5 Filters That Boost Your Hotel Metasearch Rank

Have you ever hosted global travellers with a range of expectations? Chances are good that you’ve opened your doors to young and old alike over the seasons. Guests on leisure and business trips have probably booked with you as well. But do you know what they really want in a hotel? What it is that makes them choose […]

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trivago's webinar on what makes travellers choose your hotel

What Makes Travellers Choose Your Hotel? Metasearch.

Check out these hotel marketing insights from our last trivago Hotel Manager Webinar to learn what travellers want and how to stand out on hotel metasearch. 1. Who are the travellers that search for a hotel on metasearch? It’s worth knowing who your travellers are and when they are searching for hotels so as to better target them […]

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